Fitness Business Growth with NPE

Take your fitness business to the next level

Enroll in the Fitness Business Growth course today to learn how to develop systems and strategies that will scale and grow your in-person, hybrid, or online fitness business.

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Struggling to scale your fitness business?

You’re passionate about fitness and love helping clients transform their lives. But lately, it feels like something is missing. You’ve built a solid in-person client base or have a few online clients, yet no matter how hard you try, you can’t seem to break through to the next level. The idea of taking your business online—scaling your reach, building more freedom, and growing your income—feels exciting, but also daunting.

Every day, you ask yourself:

“How do I find clients beyond my current network?”
Your local reputation is solid, but outside of that, it feels like you’re invisible. Attracting new clients remains a challenge. You see others doing it but wonder, “What am I missing?”

“How do I develop a clear business strategy?”
You’ve mastered the art of training clients, but when it comes to building a sustainable business, it feels like you’re out of your depth. The systems, the structure, the logistics—it’s overwhelming. You feel like you’re spinning your wheels, unsure where to focus and how to scale with ease.

“How do I market and sell my business?”
You love helping people, but you feel uncertain with sales. You’re not an influencer and marketing yourself is intimidating. You’ve been working long hours and don’t see results. You want to grow, but you’re not sure if you’re doing enough to get noticed and convert leads into paying clients.

You’re not alone—many fitness professionals hit this exact wall.

The reality is, you’ve mastered the art of training. You know how to get clients results. But scaling your business—through strategic planning, effective sales, and smart marketing—feels like a whole new challenge. It’s hard to know where, and how, to step in the right direction.

Fitness Business Growth with NPE is here to help you break through that wall. We’ve helped thousands of coaches and fitness business owners who were exactly where you are, and we know how frustrating it can be to feel stuck, knowing there’s more potential but not knowing how to tap into it. This course is designed specifically for fitness professionals like you, who are ready to take their business beyond its current limits and build the lifestyle and freedom they’ve always wanted.

Imagine what it would feel like to finally understand how to:

1

Build a business strategy

that works, helping you streamline your operations and create a foundation for long-term growth.

2

Master sales and marketing

so you can confidently grow your business, convert leads into paying clients, and charge what you’re worth.

3

Finesse the client experience

to build a loyal client base to impress, engage, and retain them for long-term success.

The Fitness Business Growth course will give you the roadmap to do just that. No more guesswork, no more frustration—just a clear, proven path to scaling your fitness business and achieving the success you know you’re capable of.

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What to expect from Fitness Business Growth with NPE?

Course Overview

1. Welcome to the Fitness Business Growth course with NPE
2. Course Overview
1. Lesson 1: 1-Page Fitness Business Plan
2. Lesson 2: Your Perfect Client Avatar
3. Lesson 3: Value Proposition Statement
4. Lesson 4: Marketing Messaging
5. Lesson 5: Pricing and Packaging (Live Services)
6. Lesson 6: Pricing and Packaging (Remote Services)
7. Lesson 7: Your Primary Offer
8. Module Templates and Resources
9. Time to reflect 💡
1. Lesson 1: Understanding the Client Journey
2. Lesson 2: Pre-Qualification
3. Lesson 3: Rapport, Set the Agenda, Discovery
4. Lesson 4: Presenting the Solution and Closing the Sale
5. Lesson 5: Handling Objections
6. Lesson 6: Post-Consult Actions
7. Lesson 7: 7-Step Sales System
8. Lesson 8: Auto-Closer FAQ
9. Lesson 9: Practice, Roleplay, Sharpen Your Skills
10. Lesson 10: Performance Assessment and Sales Critique
11. Lesson 11: Personalize and Implement the Fast Action Lead Gen Marketing Plan
12. Module Templates and Resources
13. Time to reflect 💡
1. Welcome to Module 3
2. Lesson 1: Client Onboarding
3. Lesson 2: Client Accountabillity
4. Lesson 3: Program Templates
5. Lesson 4: Group Engagement
6. Lesson 5: Nutrition
7. Lesson 6: Operations Management
8. Lesson 7: Seamless Payments
9. Lesson 8: Booking and Scheduling
10. Module Templates and Resources
11. Time to reflect 💡
1. What's Next?
2. Template Library
3. Share Your Feedback
4. Get Your Certificate

About this course

39 lessons
4.5 hours of video content
$499 USD $249 USD
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What’s included

Practical strategies to implement right off the bat

All our courses are based on real-life experiences, practical implementation, and actionable learnings you can apply tomorrow.
Worksheets and resources to help you dial in your sales and marketing

Access an ever-growing bank of resources, templates, guides, and case-studies.
Playbook on the best techstack to set your business up for success

Community-powered education designed to accelerate your online personal training/fitness coaching business.

Meet Your Instructors

Sean Greeley

Sean Greeley is Founder and CEO of NPE. A former professional wakeboarder turned fitness business owner, Sean has unrelenting passion for empowering fitness business owners to grow their business and create the life they want. He lives with his wife and son on the Gold Coast in Australia.

Anthony McNally

Anthony McNally is a Customer Success Manager at ABC Trainerize where he empowers thousands of trainers to better support their clients and scale their businesses through the ABC Trainerize platform. Anthony is also the founder and personal trainer at Thrive Fitness & Nutrition—he believes that everyone can achieve victory in the game of health and wellness when fitness, nutrition, and recovery are in harmony. Anthony helps both his training clients and ABC Trainerize customers achieve success in their goals, whether those goals pertain to fitness or business.

Why Coaches Love ABC Trainerize Academy and NPE

This honestly really helped because it gave me the direction I needed to make some real progress in my business and to polish up areas that were failing. I think for any coach that looking to start working online, this is a great starting point to ensure that they have everything they need to get started.

- Diosel Livengood

I was clueless about how much my services were worth. So I took a deep breath and dove into NPE. In just a year, I went from making zero to $13,000 a month. NPE didn't just show me the ropes - they helped me find the confidence I needed to succeed.

- Aaron Raney

We tweaked our sales process and it paid off big time - we landed over $19,000 in new sales revenue almost right away. NPE was a huge help, guiding me through major changes and then cheering me on as the results have rolled in.

- Joseph Silwa

Ready to finally grow your fitness business and reach more clients?

The Fitness Business Growth course is designed to help fitness professionals like you break through the barriers that are holding you back—whether it’s finding new clients, creating scalable systems, or confidently marketing your services.